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American Lithographic Co., N. Y.

American Lithographic Company New York - Fairbank's Fairy Calendar 1901

Fairbank's Fairy Calendar 1901

Fairbank's Fairy Calendar 1901 is an original chromolithograph printed on wove paper by the American Lithographic Co., (ALCO) based in New York for the Nathaniel Kellogg's Fairbank's Company in 1900. The American Lithographic Company was a consolidation of several companies purchased by the Knapp Company in 1892, once partnered with the lithographic firm of Napoleon Sarony. Fairbank's Fairy Calendar: 1901 depicts a calendar with fairies arranging the months of the year that are placed within an elaborate soap dish frame. This is a fine, original example of American advertising art.
 
Tilte: Fairbank's Fairy Calendar 1901
Printer: American Lithographic Co., N. Y. (ALCO)
Advertiser: Fairbanks Fairy Soap Company
Date: 1900
Medium: Original Chromolithograph
Note: Fairbanks Fairy Soap Company: Of all the art produced by companies during the turn of the century the Fairbank's Company is one of the most sought after. Their popular Fairy Soap product was promoted by visual images dealing with fairy customs and habits. Recognizing the importance of the advertisements, Fairbank's produced lavish chromolithographs, including annual calendars. Fairbank's Fairy Calendar: 1901 depicts fairies arranging the months of the year within an elaborate soap dish which makes for a very convenient visual frame.
  Nathaniel Kellogg (New York, 1829-Chicago, 1903): In 1875, Nathaniel Kellogg founded the N. K. Fairbank Co., a manufacturing company of cleansing and baking products. Procter & Gamble purchased Fairy brand from Kellogg. The Fairy brand appears on a variety of household cleaning products to this day. In 1899, the Women's suffrage leader, Elizabeth Cady Stanton endorsed Fairbanks' Fairy Soap in a series of adds and was quoted as saying, "I find it delightful...".
  Sarony and Major, Sarony & Company: Born of English parents in Quebec City, Napoleon Sarony (Quebec, 1821 - New York, 1896) learned lithography from his father and emigrated to New York in 1836. There, he worked as an apprentice for several lithographers, including Nathaniel Currier. Sarony then opened a lithographic business in partnership with Henry B. Major. The company went through a number of confusing overlapping alterations in names and partnerships. It was called 'Sarony and Major' (c. 1846 - 1857). Then Sarony's company bore the title, 'Sarony & Company' (c. 1853-1857).
  Sarony, Major & Knapp, The Knapp Company, and the Joseph P. Knapp Co.: During the mid 1850's, Joseph Fairchild Knapp (1832-1891), entered the firm and the name of the company was expanded to, 'Sarony, Major & Knapp' (c 1855 - c. 1864), and during this period produced many scientific and historical works of art as well as art dealing with other genres. Napoleon Sarony left the partnership around 1864 to pursue a new career in photography. Students of early photography will at once recognize his name as he rose to become one of America's most famous pioneers in this field. After Sarony's departure, the company took on the name of, Major & Knapp around 1864, and by 1888 it became known as The Knapp Company. Around 1890, Joseph Palmer Knapp (1864-1951), purchased the company from his father and shortly after renamed it, the 'Joseph P. Knapp Co.'. Later, the company would assume the title of the 'American Lithographic Company', and from 1892 to 1929, it became one of the largest lithographic firms in North America.
  The American Lithographic (ALCO) 1892-1929: In 1892, the financial Commercial Chronicle and Hunt's Merchants' Magazine, a weekly Newspaper reported the consolidation of business interests under the title of the "American Lithographic Co.," purchased by the Knapp Company, New York. The firms that were integrated into this merger were all competing for the cigar label and advertising industry at the time. This merger included, George S. Harris & Sons, Philadelphia, Harris founded the cigar label lithographic company in 1847; Heppenheimer's and Sons, one of the nation's most important cigar label printers (1851-1892) founded by Frederick Heppenheimer, the Donaldson Brothers Co., NY, the Giles Company, Eddy & Calaus, Witsch & Schmitt, and Schumacher & Ettinger. The President of the new company would become Mr. P. Knapp. The American Lithographic Company printed and published everything from advertising art to fine art prints such as, cigar labels, trade cards, world war one posters and works of art dealing with many other subjects. This Fairbank's Fairy calendar from 1901 is a fine examle of the chromolithographic art created by ALCO during this period. Around 1928, the firm was purchased by the United States Printing & Lithographic Company. In 1929, the Consolidated Litho Company took over their label producing division.
  When Joseph P. Knapp’s company became the art publishing branch of the 'American Lithographic Company' (ALCO), they continued producing great works of art under various Knapp names. The Knapp firms were the advertising specialty printers of calendars and promotional items until 1929 when the firms were sold.
Note: Chromolithography -- printing images in color by using a series of carefully registered tint stones -- became the most popular method for the original printmaking of everything from trade cards to fine art during the last half of the nineteenth century. The far less costly advancements of photomechanical methods, however, made this original and complex form of graphic art all but obsolete by the 1930's.
  Firms were quick to recognize the vast potential of the chromolithographic technique. Beginning in 1870, advertisers regularly allied their products to appealing visual imagery. By 1890 companies were creating the most expensive and elaborate works, spending thousands of dollars on additional methods such as raised printings, bronzing and multiple hues. As antique art forms, advertisements, more than any other works, reflect the true tastes of the times.
  A true chromolithograph -- such as this example -- is easily distinguishable by its deep, bright, oil based colors. They are becoming increasingly scarce and the buyer should therefore be aware of modern, photographically based reproductions which are surfacing in both antique shops and art galleries.
Size: 11 1/2 X 9 (Sizes in inches are approximate, height preceding width of plate-mark or image.)
  Matted with 100% Archival Materials
  View larger Matted Image
  Fairbank's Fairy Calendar 1901 Original Matted Chromolithograph by the American Lithographic Company
Condition: Printed on wove paper and with full margins as published for the Fairbank's Company by the American Lithographic of New York (ALCO), in 1900. Several slight crease marks exist around the corners but in no way affect the central image. It is in very good condition throughout without a sign of time staining or fading.
Price: Sold - The price is no longer available.
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Original Chromolithograph printed by the American Lithographic Company, New York.

Fairbank's Fairy Calendar 1901 Original Chromolithograph printed by alco the American Lithographic Company New York
Fairbank's Fairy Calendar 1901

View Original works of art associated with the Sarony Lithographic Firm.

Sarony & Co., Sarony, Major & Knapp, Knapp Company & the American Lithographic Company
# Image Title Medium Date Notes -
01- Africora - Cigar Label Africora, Mi Fama por el Orbe, H Cy Ca: Cigar Label, (ALCO) American Lithographic Company, New York Original Chromolithograph 1905 American Lithographic Co., N.Y  
02.- Bivouac January 28 by John Tidbal Bivouac, January 28 by John Tidball, printed by Sarony, Major & Knapp, New York Original Lithograph with Tint Stone 1853 - 1855 Sarony, Major & Knapp, New York  
03.- Canadian River near Camp 38 by Heinrich Balduin Mollhausen Canadian River near Camp 38 by Heinrich Balduin Mollhausen, printed by Sarony, Major & Knapp, New York Original Lithograph with Tint Stone 1853 - 1855 Sarony, Major & Knapp, New York  
04.- Chimney Peak From The Colorado River by John J. Young Chimney Peak From The Colorado River by John J. Young, printed by Sarony, Major & Knapp, New York Original Lithograph with Tint Stone 1853 - 1855 Sarony, Major & Knapp, New York  
05.- Coqueta - Cigar Label Coqueta: Cigar Label, (ALCO) American Lithographic Company, New York Original Chromolithograph c. 1895 American Lithographic Co., N.Y  
06.- Fairbank's Fairy Calendar 1901 ALCO American Lithographic Company New York Fairbank's Fairy Calendar 1901, (ALCO) American Lithographic Company, New York Original Chromolithograph 1901 American Lithographic Co., N.Y Sold
07.- Flor de Scotia - Cigar Label Flor de Scotia, William D. Castro Tobacco Factory: Cigar Label, (ALCO) American Lithographic Company, New York Original Chromolithograph c.1905 American Lithographic Co., N.Y Sold
08.- Mexican Princess - Cigar Label Mexican Princess, Crown imported and Manufactured by Oaxaca Association, Chicago, Illinois, Buena Vista, Mexico: Cigar Label, (ALCO) American Lithographic Company, New York Original Chromolithograph c.1905 American Lithographic Co., N.Y  
09.- Peaks of the Sierra Blanca by Richard Kern Peaks of the Sierra Blanca (From near Fort Massachusetts) by Richard Kern, printed by Sarony, & Co., New York Original Lithograph with Tint Stone 1853 - 1855 Sarony, Major & Knapp, New York  
10.- Palouse Falls by John Mix Stanley Peluse Falls by John Mix Stanley, Sarony, Major & Knapp, New York Original Lithograph with Tint Stone 1853 - 1855 Sarony, Major & Knapp, New York Sold
11.- Rio Colorado near the Mohave Villages by John Young and H. B. Mollhausen Rio Colorado near the Mojave Villages (Mohave Villages) by John J. Young & H. B. Mollhausen, printed by Sarony, Major & Knapp, New York Original Lithograph with Tint Stone 1853 - 1855 Sarony, Major & Knapp, New York  
12.- The Signal Perfecto - Cigar Label The Signal Perfecto, John T. Stier & Son, Louisville, Kentucky, (ALCO) American Lithographic Company, New York Original Chromolithograph c. 1905-1915 American Lithographic Co., N.Y  
13.- Trade Card by The Major and Knapp Lith. Company New York Advertiser Lautz Brothers and Company New York Trade Card by The Major & Knapp Lith. Co. N.Y. (Advertiser: Lautz Brothers & Company, New York) Original Chromolithograph c. 1885 The Major & Knapp Lith. Co. N.Y.  
14.- Trade Card by The Knapp Company New York for the Woolson Spice Company Trade Card by The Knapp Co., Lith., N.Y (Advertiser: Woolson Spice Company, Toledo, Ohio) Original Chromolithograph c. 1890 - 1895 The Knapp Co., Lith., N.Y  
15- Trade Card Advertiser: Woolson Spice Company Toledo Ohio Hit the Bull's Eye by The Knapp Co. Lith. New York Trade Card (Advertiser: Woolson Spice Company, Toledo, Ohio), Shooting Arrow! by The Knapp Co., New York Original Chromolithograph 1893 The Knapp Co., Lith., N.Y  
16- Valley of La Cuesta Rio Pecos by Heinrich Mollhausen Valley of La Cuesta, Rio Pecos by Heinrich Balduin Mollhausen, printed by A. Hoen & Company, Baltimore Original Lithograph with Tint Stone 1853 - 1855 Sarony, Major & Knapp, New York  
17- View of Hong-Kong From East Point by Wilhelm Heine and Eliphalet Brown Jr. View of Hong-Kong From East Point by Wilhelm Heine and Eliphalet Brown Jr., Sarony & Co., New York Original Lithograph with Tint Stone 1856 Sarony & Co., New York Sold

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