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Trade Card (Advertiser: Boston Clothing House, Buffalo, New York)

Trade Card Advertiser Boston Clothing House 86 and 88 Seneca Street Buffalo New York - Woman's Reflection in Art Nouveau Mirror

Boston Clothing House, 86 & 88 Seneca Street (Woman's Reflection in Art Nouveau Mirror)

This original chromolithographic trade card is an advertisement for the Boston Clothing House. According to the address printed on the card, the company was located at 86 & 88 Seneca Street, Buffalo New York. This impression is printed in color with a background of soft green tones on thick nineteenth century wove paper and with full margins as published around 1890. It depicts the reflection of a young woman's face (in a mirror, adorned with pink flowers). The design bears a strong art Nouveau influence. This is a fine, original example of the chromolithographic 'Trade Card' and 19th century American advertising art.
 
Title: Trade Card Advertiser: Boston Clothing House, 86 & 88 Seneca Street, Buffalo, New York (Woman's Reflection in Art Nouveau Mirror)
Advertiser: Boston Clothing House, Buffalo, New York
Date: c. 1890
Medium: Original Chromolithograph
Source: Advertising Trade Cards
Note: There is an article for a store advertising clothing, hats and furnishings located at 86 & 88 Seneca Street address printed in the 'Buffalo Evening News' dated May 21, 1890. The art of chromolithography is created by printing images using a series of carefully registered tint stones. It became the most popular method for the original print-making of everything from miniatures to large posters during the last half of the nineteenth century. The far less costly advances of photomechanical methods, however, made this original and complex form of art all but obsolete by the early twentieth century. Boston Clothing House depicts the reflection of a young woman's face (in a mirror, adorned with pink flowers). It is a fine example of 19th century art with a strong art Nouveau influence and the advertising trade card.
  Competing companies were quick to recognize the vast potential of this color process. Beginning around 1870, advertisers regularly allied their products to appealing visual images. And, like today, these images often had very little connection with the product being sold! By the mid 1880's advertisers and their printers were creating the most expensive and elaborate works of art in color. As antique art, advertisements such as this original example for the Boston Clothing House, 86 & 88 Seneca Street, Boston, Massachusetts, reflect the true tastes and desires of the times.
Size: 3 X 4 1/2 (Sizes in inches are approximate, height preceding width of plate-mark or image.)
  Matted with 100% Archival Materials
Buy Now Price: $65.00 US
Condition: Printed on thick nineteenth century wove paper and with full margins as published on the above date. It is a fine, strongly printed impression. Contains slight scrape in the right margin, else, in good condition throughout. Altogether, Boston Clothing House, 86 & 88 Seneca Street, Buffalo, New York is a delightful and original example of nineteenth century American advertising.
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Original Chromolithographic Trade Card (Advertisement for Boston Clothing House, 86 & 88 Seneca Street, Buffalo, New York)

Woman's Reflection in Art Nouveau Mirror Original Chromolithographic Trade Card Advertisement for Boston Clothing House 86 and 88 Seneca Street Buffalo New York
Trade Card Advertiser: Boston Clothing House, 86 & 88 Seneca Street, Buffalo, New York (Woman's Reflection in Art Nouveau Mirror)

View other original 19th century chromolithographic Trade Cards for Clothing Houses, Footwear & (Shoe Makers & Dress Makers)

19th century Advertising Trade Cards: Clothing & Footwear (Clothing Houses, Shoe Makers & Dress Makers)
# Image Advertiser & Description Medium Date Notes -
01.- Trade Card Advertiser Barker Griswold and Company Auburn New York Clothiers and Furnishers Trade Card Advertiser: Barker, Griswold & Company, 87 & 89 Genesee St., Auburn, New York, Clothiers and Furnishers (Boys Winter Clothes, Footwear & Top Hats) Original Chromolithograph c. 1885 Clothing House  
02.- Trade Card Advertiser Boston Clothing House Buffalo New York Trade Card Advertiser: Boston Clothing House, 86 & 88 Seneca Street, Buffalo, New York (Woman's Reflection in Art Nouveau Mirror) Original Chromolithograph c. 1890 Clothing House  
03.- Trade Card Advertiser J. J. Brueck Boot and Shoe Maker Buffalo N. Y. Repairing Neatly and Promptly Done Trade Card Advertiser: J. J. Brueck, Boot and Shoe Maker, Buffalo, N. Y., Repairing Neatly and Promptly Done (Victorian Shoe with Floral Arrangement) Original Chromolithograph c. 1885 Shoe Makers  
04.- Trade Card Advertiser Le Boutillier Brothers Broadway New York Two New Departments Just Opened Suits and Wraps and Boots and Shoes Trade Card Advertiser: Le Boutillier Brothers, Broadway & 14th St., New York, Two New Departments Just Opened, Ladies, Misses, and Children's Suits, Wraps, Boots and Shoes. Printed by Sunshine Pub. Co., Philadelphia (Water Baby on a Water-Lily Leaf) Original Chromolithograph c. 1882 Printed by Sunshine Pub. Co., Philadelphia (Clothing House) Sold
05.- Trade Card Advertiser Reynolds Brothers Fine Shoes Utica New York A Pleasing Surprise by Mayer Merkel and Ottmann Lith. New York Trade Card Advertiser: Reynolds Brothers Fine Shoes, Utica, New York, A Pleasing Surprise by Mayer, Merkel & Ottmann Lith., New York (A Gift of Flowers) Original Chromolithograph c. 1880 Printed by Mayer, Merkel & Ottmann Lith., 21-25 Warren St., New York (Shoe Makers)  
06.- Trade Card Advertiser The Boston Hat and Fur Store Kingston Ontario Good Night My Love Trade Card Advertiser: The Boston Hat and Fur Store, Wellington St., Kingston, Ontario, Good-Night My Love. Awarded the Prize Medal at Dominion Exhibition of 1882 for the best collection of Furs. Young men's Hats a Speciality (Sweethearts Departing at the Fence Gate) Original Chromolithograph c. 1882 Clothing House (Furriers & Hatters)  

View other original 19th century chromolithographic Trade Cards in our gallery (Art of the Print / www.artoftheprint.com)

Art of the Print / www.artoftheprint.com - 19th Century Trade Cards

Collection of Victorian Trade Cards

19th Century Advertising Trade Card Image Gallery Directory: Thumbnails of all our original chromolithographic trade cards with links to the larger images and a full description.

Although the advertisement of products and services was active long before the 19th century, It was not until the second half of the 19th century that companies and businesses realized the importance of promoting their products in order to better compete with the growing market, thus, advertising became one of the most potent selling tools to date. 'Trade Cards' and 'Labels' were used to advertise all kinds of products and services. They were the popular choice due to their beautiful and decorative styles and small size. Unlike other methods of advertising, often discarded and destroyed, people actually collected these cards and labels, often keeping them in scrapbooks. The advertising artists went to great lengths in order to create images with sophisticated, decorative and colorful designs that would entice the public to purchase the advertised products. 'Trade Cards' came in various sizes, shapes and colors, and most often depicted beautiful women, cute children, animals, flowers and landscapes, however, many other types of images were part of their wonderful selection. As antique art, advertisements such as these original examples reflect the true tastes and desires of the times.

The subjects and categories chosen to illustrate and promote the merchandise and services were endless. Much like today, advertisers employed marketing strategies that embraced the needs or desires of people. Fantasy, comedy, satire, education, politics, and even religion were subjects often manipulated to best represent their merchandise and services. The various categories comprised of circus art, sports memorabilia, portraits of famous men and women, medical supplies and remedies, special holidays, transportation, and other interesting subjects. Trade cards were often a primary means of marketing used by both the medical profession and snake-oil vendors, 'Quacks' selling their remedies for both animals and people. There were trade cards for food products, such as cereals, meats, canned foods, soda pop, coffee, sweets and a variety of different types of groceries (both local and imported), mechanical bank trade cards luring people to save and deposit their money into their banks. The small specialized shops and department stores also advertised items of clothing, such as, shoes, dresses, pants, shirts, hats, coats, etc. There were toiletries like perfumes, colognes and soaps which were great gift ideas. Other items offered for sale included clocks, watches, firearms and toys. Their household goods departments sold dishes, canisters, silverware, pots, kettles, thread, pins and needles, cleaning supplies like brushes and buckets. Companies also advertised tools, large appliances, machinery and other smaller items that reduced the time spent doing chores, like their new sewing machines, stoves, and gardening tools of all types and sizes. Of course, advertisers could not afford to exclude three of the most controversial products ever offered for sale. They became some of the most lucrative products on the market, cigars, cigarettes and liquor.


Selected Directories in our Gallery (Art of The Print / www.artoftheprint.com), with a focus on the area of interest for this original work of art.
Art of the Print / www.artoftheprint.com sells international fine art. Our collection consists of original paintings, watercolors, drawings, and original prints, such as etchings, engravings, lithographs, woodcuts, silk-screens, aquatints, mezzotints, linocuts, monoprints, and other mediums of original art. All of these works of art have been created by prominent and established painters, illustrators, watercolour artists and printmakers from around the world. The art in our gallery ranges from the early Renaissance period to the modern and contemporary art period. You can view other original artworks similar to the subject under discussion on this page listed in the following art directories.
Century:
Fine 19th Century Artist Index The 'Fine 19th Century Art' directory contains a selection original works of art created by international painters, illustrators and graphic artists. These original works date from 1800 to 1899.
Country:
American Artist Index The 'American Artist' directory contains a listing of original works of art created by artists from the United States of America, and or art with an American theme. These artworks date from the 17th century to the 20th century.
Subject:
Posters & Advertising Art The 'Posters & Advertising Art' directory contains a list of original drawings, watercolors, paintings, lithographs and chromolithographic advertising art, such as fine art posters, cigar labels and trimmings, trade cards, post cards, die-cuts and other interesting forms of advertising. These original works of art were created by international painters, illustrators, watercolor artists and or original printmakers dating as far back as the 19th century and throughout the 20th century.
Trades & Occupations Portrayed in Art Index The 'Trades & Occupations Portrayed in Art' directory contains a selection of original art depicting activities associated with trades, & occupations, such as cooks, bakers, tailors, blacksmiths, shoemakers, barbers, fishermen, fishing merchants, wine and flower merchants, peddlers, farming, farmers, manufacturing, construction and other related vocations. These artworks date from the 16th century to the 20th century.
Women Portrayed in Art Index The 'Women in Art' directory contains a selection of original works of art with depictions of women in an almost infinite variety of roles, such as women as an object of beauty & desire, at work and of course, motherhood are major themes, as well as many other representations of women have emerged in the fine arts throughout the centuries.


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